Privacy Policy

Effective Date: 04/17/2025

Bluegrass Dermatology (“we,” “our,” or “us”) is committed to protecting the privacy of our patients and website visitors. This Privacy Policy outlines the types of information we collect, how we use and protect that information, and your rights regarding your personal and medical data.

 

1. Information We Collect

Bluegrass Dermatology does not use online contact forms but provides downloadable patient forms. While we do not collect personal information directly through our website, we may collect and process patient information as part of our healthcare services.

 

A. Automatically Collected Data

When you visit our website, certain information may be automatically collected, including:

  • IP address
  • Browser type and version
  • Pages visited and time spent on the website
  • Cookies and analytics tracking (if applicable)

 

B. Patient Information

If you download, complete, and return patient forms via email, fax, or in person, we may collect:

  • Name, address, phone number, and email
  • Date of birth and medical history
  • Insurance details and billing information
  • Health information related to dermatology care

 

 

2. How We Use Your Information

We use the information collected for the following purposes:

  • To provide dermatological care and related medical services
  • To process billing and insurance claims
  • To improve website functionality and user experience
  • To comply with legal and regulatory requirements

 

 

3. Protection of Your Information

We take appropriate technical and administrative measures to safeguard your information against unauthorized access, alteration, or disclosure. These measures include:

  • Secure storage of patient records
  • Encryption of sensitive data
  • Restricted access to patient information for authorized personnel only
  • Regular audits and compliance with applicable privacy laws

 

 

4. HIPAA Compliance

Bluegrass Dermatology complies with the Health Insurance Portability and Accountability Act (HIPAA), which protects your medical information. Under HIPAA, you have the following rights:

 

A. Your Rights Under HIPAA

  • Right to Access: You can request copies of your medical records.
  • Right to Amend: You may request corrections to your records if you believe they are incorrect or incomplete.
  • Right to Restrict: You can request limitations on how we use or share your health information.
  • Right to Confidential Communications: You can ask us to contact you through specific means (e.g., only by phone).
  • Right to an Accounting of Disclosures: You may request a report detailing how your medical information has been shared.

 

B. How We Protect Your Health Information

We do not sell, rent, or share your health information with third parties, except as required by law or with your explicit consent. Your information is used solely for medical treatment, payment, and healthcare operations.

 

 

5. Cookies and Tracking Technologies

Our website may use cookies and tracking tools to enhance your browsing experience. These may include:

  • Session cookies (temporary) for website navigation
  • Analytics tools to improve website performance
    You can adjust your browser settings to refuse cookies or notify you when they are being used.

 

 

6. Third-Party Links

Our website may contain links to external websites for informational purposes. Bluegrass Dermatology is not responsible for the privacy practices of third-party websites. We encourage users to read the privacy policies of any linked sites.

 

 

7. Data Retention

We retain patient records in accordance with federal and state medical record retention laws. If you would like us to delete any personal information we may have, please contact us using the details below.

 

 

8. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with a revised effective date.

 

 

9. Contact Information

If you have any questions about this Privacy Policy or your rights under HIPAA, please contact us:

Bluegrass Dermatology
3475 Richmond Rd UNIT 200, Lexington, KY 40509
(859) 296-4400

By using our website, you acknowledge and agree to this Privacy Policy.